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Apple Shipped 1 Bn Units Less Than Samsung In Last Decade, Now Leads The Race

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New Delhi

Apple shipped over 2.1 billion iPhones in the past decade, almost one billion less than its South Korean competitor Samsung, a new report showed on Monday.

However, Samsung’s annual shipments have dropped by 18 per cent in 10 years while Apple’s shipments surged by 46 per cent, the report noted. Apple and Samsung’s corporate battle started 13 years ago. Since then, the two tech giants have been competing for the title of the world’s largest smartphone vendor, with each holding roughly a 25 per cent market share. 

Still, the difference between their total shipments in the past decade is huge, according to the data. In the first half of 2023, the US tech giant shipped another 97.7 million of its smartphones, pushing the 10-year iPhone sales to 2.16 billion. Data shows that Samsung shipped 3.08 billion smartphones between Q1 2013 and Q2 2023, or 42 per cent more than Apple. 

However, the IDC data showed an interesting trend in the annual shipment figures. Although Samsung leads in total shipments, its annual smartphone shipments have dropped by 18 per cent in the past 10 years. In 2022, the company shipped 258.2 million smartphones, down from 316.4 million reported in 2013.

On the other hand, Samsung’s market share stood at 24.22 per cent last month, down from 28.17 per cent in July 2022.  Xiaomi, Vivo and OPPO followed with 11.21 per cent, 6.06 per cent and 5.53 per cent market shares in July.

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