Aamir Khan’s IPS PR Stunt Draws Criticism

Three days ago, Aamir Khan teased something big on social media, sparking wild speculation—was it an update on Lahore 1947, a Coolie revival, or a new project? The buzz escalated when a luxury bus carrying 25 IPS officers was seen arriving at his residence, with no press release or explanation. Social media went into overdrive, linking the visit to film promotions or political ties.

The reality? It was a routine, pre-scheduled visit by IPS probationers as part of their field training—standard, educational, and far from dramatic. Yet, without any clarification, the footage of uniformed officers was released, conveniently boosting attention around Khan’s upcoming film Lahore 1947, which stars Sunny Deol and is produced by Khan himself.

The move, while cleverly timed, raises ethical questions. Using public servants as unknowing backdrops for a promotional campaign blurs the line between marketing and manipulation. These officers weren’t part of a film shoot or a government-endorsed event—they were trainees doing their job.

Khan, known for his socially responsible image, now faces criticism for seemingly exploiting that image to create buzz. His silence—no explanation or denial—makes it appear calculated. While film promotion is part of showbiz, leveraging symbols of public trust without transparency crosses a line. Civil servants deserve genuine respect, not to be cast unknowingly into publicity stunts.

In trying to spark interest, Khan may have just sparked backlash—proving that sometimes, something big can mean something deeply disappointing.