Yogi Govt Launches Drive To Boost Rural Tourism

Uttar Pradesh
In a bid to familiarise the nation’s youth with the village culture, the Uttar Pradesh government led by Yogi Adityanath has launched a phase-wise campaign to boost rural tourism on September 17.
In the first phase of the campaign 18 districts have been selected where rural tourism will be promoted. From each of these districts, the government will pick two villages to boost tourism. Uttar Pradesh has the highest number of villages in the country and has enormous potential in the agricultural tourism sector, said Mukesh Meshram, the principal secretary of the Department of Tourism.
The campaign will be the start of a process of promoting the rich historical and cultural heritage of the villages in the state.
In addition to encouraging better agricultural practices, cow husbandry, craftsmanship, handloom, handicrafts, unique pure foods, biological and agricultural diversity, etc., we are beginning the process of promoting our rich historical, religious, and cultural heritage in the villages, Meshram remarked.
The advisory organisations for 18 districts across the state have already been selected in the first phase, according to the principal secretary.
On behalf of these institutions, a survey will be conducted to identify two villages in each district where tourism will be promoted. A plan will also be chalked out to educate the younger generation about villages and their unique specialties in order to promote rural tourism, he said. The CM went on to say, Under the supervision of the PM for the past eight years, the dream of great men about the sort of India they envisaged at the time of Independence, is being realised, noting that the Prime Minister represents UP in the parliament as a well-liked MP of Kashi.