Shriram Properties Unveils New Brand Identity; Aims To Triple Revenue In Two Years

Shriram Properties Ltd. announced plans to triple its revenue to Rs 3,000 crore and double its sale bookings to Rs 5,000 crore by fiscal 2027. A new brand identity has been introduced to attract the next generation of buyers and improve the company’s market image. The company aims to use advanced technology in construction and customer service to meet these targets. Expansion into the Pune market is planned, with ongoing operations in Bengaluru, Chennai, Kolkata, Coimbatore, and Vizag. For fiscal 2024, Shriram Properties reported a net profit of Rs 75.43 crore and record sale bookings of Rs 2,362 crore. The company plans to increase annual sales from 4.5 million square feet to 8-9 million square feet by fiscal 2027.