BAMUL Board Discusses Product Innovation, Technology Upgrades, and Expanding Consumer Reach”
Under the leadership of D.K. Suresh, the Board of Directors of the Karnataka Milk Federation (BAMUL) convened at the federation’s headquarters to discuss strategic initiatives aimed at strengthening and expanding the Nandini brand. The meeting brought together senior directors and officials to deliberate on modernisation of production facilities, new product launches, and market expansion plans.
A key highlight of the discussions was the Introduction of new products under the Nandini brand. Officials stressed the importance of diversifying the product portfolio to meet evolving consumer preferences while ensuring high-quality dairy products reach households across Karnataka and beyond.
The board also considered adopting state-of-the-art machinery at Bamul’s manufacturing units. By upgrading technological infrastructure, the federation aims to improve production efficiency, enhance quality, and reduce operational costs, making its products more competitive in the market.
Packaging innovations and marketing strategies were discussed to boost brand visibility and strengthen distribution channels. Officials also explored opportunities to tap into emerging markets within the state and in other regions. The board emphasised that these initiatives align with Bamul’s mission to provide nutritious and reliable dairy products while supporting local farmers and promoting sustainable practices. The meeting concluded with a strong commitment to swiftly implement the proposed measures, ensuring Nandini continues to remain a trusted household name synonymous with quality and excellence.